Social, Media, & Issues Management Lead

Trans Mountain Corporation operates Canada’s only pipeline system transporting oil products to the West Coast. We deliver approximately 890,000 barrels of petroleum products each day through a dual pipeline system of more than 1,150 kilometres of pipeline in Alberta, British Columbia and Washington state.

Trans Mountain also operates a state-of-the-art loading facility, Westridge Marine Terminal, with three berths providing tidewater access to global markets.  

As a federal Crown corporation, Trans Mountain continues to build on more than 70 years of experience delivering operational and safety excellence through our crude oil pipeline system. 

With our expanded pipeline system now in place, Trans Mountain provides enhanced direct access for Canadian crude oil to world markets. The expansion realizes a world-class system for oil transport, developed to Canada’s high standards within one of the most stringent regulatory regimes in the world, creating long-term economic benefits, enhanced marine protection, enhanced safety and emergency management capabilities, and enhanced skilled-worker capacity building in communities and Indigenous groups.

Our Core Values

Trans Mountain’s core values – Safety, Integrity, Respect and Excellence – guide our every step. Each obstacle we’ve overcome or success we’ve experienced has been the result of a shared commitment to living these values every day. Together, we’re focused on doing the right thing for each other and our communities.

Trans Mountain is seeking a Social, Media, & Issues Management Lead to lead Trans Mountain’s social media strategy and manage real-time issues that impact our reputation. Reporting to the Director, Corporate Communications, this role is critical in protecting and enhancing our brand, maintaining stakeholder trust, and ensuring transparent communications in a fast-paced, high-profile environment.

This role is based in at our Calgary Head Office and is a full-time in office-based position. 

Key Responsibilities

• Develop and execute corporate social media strategy across LinkedIn, X/Twitter, Facebook, YouTube; recommend new platforms.
• Implement social listening and analytics programs to inform content and issues management.
• Lead digital communications during crises as part of the Crisis Communications team.
• Produce engaging news-style content and guide media relations strategies.
• Develop and manage an issue management framework to identify and respond to reputational risks.
• Collaborate across teams to create integrated digital content plans aligned with business goals.

Qualifications and Professional Experience

• Bachelor’s degree in Communications, Public Relations, Business, or related field.
• Minimum of 10 years of progressive experience in social, digital, or content roles.
• Energy industry experience is preferred.
• Expertise in social media platforms, analytics, and social listening tools (e.g., Meltwater).
• Proven experience managing digital strategies during crises.
• Ability to make strategic decisions under pressure; ICS training an asset.
• Established media relationships and experience advising senior leaders.
• Strategic thinker with strong judgment under pressure.
• Leadership and collaboration across teams.
• Analytical mindset with ability to turn data into insights.
• Ability to work in high-pressure, deadline-driven environment.
• Strong writing, editing, and storytelling skills for digital platforms.

Other Requirements

• On-call rotation for crisis communications.
• Occasional travel required.

Relocation Eligibility

We invite applicants from outside the position location to apply. Relocation to the position location will be required, and domestic relocation assistance may be considered for the successful candidate.

Application

Candidates may submit their application in English or French. To apply in French, please use our French careers site: Careers (French)

We Build Careers and Pipelines That Last

Our story is about determination, resourcefulness and resilience. It’s about charting our own course, finding innovative solutions to challenging problems and doing the right thing. It was true when Trans Mountain became a company in 1951 and it’s just as true today. We welcome new members to our team that embrace the qualities in our story, that thrive on the new path and directions we take.  Our culture is one of care and taking our responsibilities seriously. If you would like to contribute to our culture, then join our journey.

A Rewarding Opportunity

We offer:

• Valuable experience providing opportunity for professional development and career advancement;
• An opportunity to engage with and learn from some of the most talented and experienced people in the business;
• Competitive compensation;
• Comprehensive benefits programs including flexible benefits, pension and savings plans;
• A place to share a sense of purpose and build relationships;
• Meaningful work that makes a difference;
• An opportunity within the Canadian energy industry.

We value:

• The health, safety and wellness of everyone working in our company;
• Meaningful participation from Indigenous and local communities;
• The commitment and resilience of our people;
• Collaboration and achieving success together. 

In keeping with Trans Mountain’s commitment to maximize benefits for communities, priority will be given to qualified candidates from Indigenous, local and regional communities along the Trans Mountain pipeline corridor.

In Alberta, the pipeline system spans the traditional territories of Treaty 6, 7 and 8, and the Métis Nation of Alberta (Zone 4).

In British Columbia, the system crosses the traditional territories of numerous First Nations that are affiliated with the Secwepemc, Dakelh (Carrier), Nlaka'pamux, Syilx/Okanagan, Interior and Coast Salish, Stó:lo, as well as the Métis.

Trans Mountain also operates through 15 First Nation Reserves located within the region spanning the BC interior through Fraser Valley.

Our Commitment to Inclusion, Diversity, Equity and Accessibility (IDEA)

Trans Mountain is committed to fostering inclusion, diversity, equity and accessibility.  The diverse viewpoints and cultural knowledge that our employees bring to work enrich our organization’s collective cultural understanding, which is reflected in the work we do every day.  We strive to create an environment that is free of barriers to promote full participation in the workplace. Trans Mountain welcomes new team members from traditionally underrepresented groups, including but not limited to women, Indigenous Peoples, members of racialized groups, persons with disabilities and members of the 2SLGBTQI+ community.